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Kiwiform API

Connect Kiwiform to Google Analytics

Connect Google Analytics to your form to measure traffic, track behavior, and analyze conversions. Kiwiform, a free Typeform alternative, allows you to integrate Google Analytics so you can understand how respondents interact with your form.

How Google Analytics Integration Works

When connected, Google Analytics tracks activity on your published form.

This includes:

  • Page views

  • Form starts

  • Form submissions

  • User behavior and engagement

  • Traffic sources

  • Device informatio

Tracking helps you understand how users reach your form and how they interact with it.


When to Use Google Analytics

Google Analytics is useful when you want to:

  • Measure marketing campaign performance

  • Track conversion rates

  • Understand drop-offs

  • Analyze traffic sources

  • Monitor user devices and locations

  • Optimize form completion rates

It is especially helpful for lead generation forms, landing page forms, and paid campaign tracking.


How to Connect Google Analytics

  1. Log in to Google Analytics.

  2. Create or select a property.

  3. Copy your Measurement ID (for GA4).


Open Form Settings in Kiwiform

  1. Open your form in Kiwiform.

  2. Click Connect in the top navigation.

  3. Select Google Analytics from the integration list.

  4. Paste your Measurement ID.

  5. Save changes.


Publish Your Form

After saving:

  1. Publish or republish your form.

  2. Submit a test response.

  3. Verify tracking inside your Google Analytics dashboard.

Tracking begins once the form is live and accessed by users.


What Data Is Tracked?

Depending on configuration, Google Analytics can track:

  • Page views of your form

  • Session duration

  • Traffic source (organic, paid, referral)

  • Device type (mobile, desktop)

  • Location data

  • Form completion events

You can set up custom conversion events in Google Analytics for deeper insights.


Best Practices

For accurate tracking:

  • Connect Google Analytics before sharing your form publicly.

  • Use UTM parameters for marketing campaigns.

  • Test tracking with a real submission.

  • Monitor analytics regularly.

  • Keep Measurement ID correct and updated.

For GDPR-sensitive regions, ensure proper consent collection before tracking.


Summary

The Google Analytics integration allows you to track how respondents find and interact with your Kiwiform form. By adding your Google Analytics Measurement ID, you can monitor page views, traffic sources, device types, session data, and form submissions directly inside your Analytics dashboard. This helps you measure conversion rates, evaluate marketing campaigns, and identify drop-off patterns so you can optimize your form performance based on real user behavior.